CareerSource Broward: a plain-language AI Playbook for local businesses
We worked with CareerSource Broward to create a practical AI guide for the county's small and mid-sized businesses, built from what local business leaders told us they needed.
ORGANIZATION
CareerSource Broward
SERVICE
AI Playbook development
LENGTH
12 chapters, 31 tools
FRAMEWORK
Businesses with 2 to 500 employees
The challenge
CareerSource Broward set out to help the county's small and mid-sized businesses adopt AI with confidence, across the everyday functions that keep a business running.
Our approach
We started with the people the Playbook was for. Local business leaders shaped what went into it, and the result was written in plain language, with no jargon.
1
Listen to local business
Three roundtables in October, November and December 2025 brought together business leaders across Broward County industries, alongside a county-wide survey.
2
Build the Playbook
A 12-chapter, magazine-style guide with 31 downloadable tools, organized around six business functions and a clear path from first steps to leadership.
3
Launch it publicly
Released as an interactive online edition and a downloadable PDF, so any business owner can pick it up and start.
A clear path, one step at a time
The Playbook follows four stair-step anchors, so a business can start where it is and keep climbing.
1
Know AI
Understand what AI is, what it can and cannot do, and where it fits in your business.
2
Use AI
Put AI tools to work on everyday tasks, using the Playbook's ready-to-use tools.
3
Build with AI
Design repeatable workflows and solutions shaped around how your business actually runs.
4
Lead with AI
Guide strategy, policy and people so AI becomes part of how your business grows.
Six functions, covered in plain language
YWCA South Florida selected and contracted a CRM and case management platform and a staff intranet, named 30 staff champions to lead adoption, and began preparing its leadership team to plan for AI, including two pilot projects.
Customer engagement and marketing
Internal operations
HR and hiring
Content creation and branding
Data insights and decision support
Legal compliance and data privacy
The result
The Playbook launched publicly as an interactive edition and a PDF, giving every Broward County business a plain-language starting point for AI, with tools ready to use on day one.
31
Ready-to-use tools
Downloadable tools that turn the guidance into action, without starting from a blank page.
6
Business functions covered
From marketing and operations to hiring, content, data and legal compliance.
4
Steps on one clear path
Know, Use, Build and Lead with AI, so any business can start where it is.
Ready to put AI to work in your business?
Start with a conversation about where you are today and what you want to build.